Exclusive UK Partner

The lid is
history.

Agora is proud to introduce Good Cup™. The revolutionary, PE/PLA-free folding cup that seals itself. Say goodbye to single-use lids forever.

Shop Drinks Cups → Shop Food Cup →

Request a Sample

✓ Home Recyclable

✓ Spill-Proof

Exclusive UK Partner

The lid is
history.

Agora is proud to introduce Good Cup™. The revolutionary, PE/PLA-free folding cup that seals itself. Say goodbye to single-use lids forever.

Shop Drinks Cups → Shop Food Cup →

Request a Sample

✓ Home Recyclable

✓ Spill-Proof

The Pinch, Push, Pull Method

Switching to a lid-free future is simple. Follow these three easy steps to secure your Good Cup and enjoy a spill-free experience.

PINCH

Gently pinch the two side tabs together to begin the fold. This creates the structural tension needed for the seal.

PUSH

Push the back flap down firmly towards the center of the cup. Notice how the integrated lid begins to take shape.

PULL

Pull the front locking tab over the edge into place. You’re ready to sip—no lid required, no leaks guaranteed.

Watch the 15-second guide

Innovation in every fold.

The Good Cup is the choice for disruptor brands and eco-conscious cafes who dare to be different. Engineered to reduce the need for PE/PLA lids, it’s a high-performance, 100% PE/PLA-free solution that proves you don’t have to choose between the planet and a perfect pour.

100% PE/PLA-Free

Made with a unique aqueous coating, these cups go straight into standard paper recycling. It’s the responsible packaging choice that disruptor brands love.

Pinch, Pull, Push

Our patented origami-style fold creates a secure, splash-proof seal in seconds. Just Pinch the sides, Pull the tabs, and Push to lock for a spill-resistant sip on the go.

Streamlined Efficiency

Reduce your storage space by up to 40% and eliminate the cost of separate lids. One cup, one SKU, total convenience—all while standing out with a unique, eye-catching design.

Anti-Spiking Design

The folding lid seals the cup completely, making it significantly harder to tamper with drinks. A safer choice for nights out and events.

Aqueous Coating

No PE. No PLA. Just a water-based aqueous barrier that keeps drinks in and goes straight into standard paper recycling.

Certified Home Compostable

Breaks down in 6–12 months in a home compost bin. Certified for both home and industrial composting.

No-Touch Hygiene

Fill and fold closed without ever touching the drinking area. A cleaner alternative to pressing on separate lids.

Choose Your Style

From the iconic Kraft to designer artist series, find the perfect fit for your brand.

ARTIST SERIES

The Craig Black Series

Limited edition designer cups. Available in Teal, Pink, Latte, and Purple across 12oz and 16oz sizes.

Shop Designer Range

The Kraft Originals

The timeless one-piece design. Available in 4oz, 8oz, 12oz, and 16oz for all hot and cold serves.

Shop Whole Collection

White Specialist Cups

Available in multiple sizes, including wide-vented containers perfect for hot soups and grab-and-go food.

Enquire Now

FOOD RANGE

The Good Food Cup

Specifically designed for serving hot foods that need to stay crisp and fresh. Unlike standard food cups, this version features integrated side vents, allowing steam to escape from the cup and helping to reduce condensation.

Shop Food Cups

The reason We Need The Good Cup

Reduce Waste

Billions of PE/PLA lids end up in landfills every year. Our one-piece design removes the need for lids entirely.

Certified Home Compostable

Made from paper, The Good Cup is recyclable and home compostable, breaking down naturally.

Superior Drinking Experience

The integrated spout is ergonomically designed for comfort, providing a spill-resistant and premium sip every time.

The Good Cup Difference

The Future of Coffee
is Lid-Free

Dare to be different. Stand out. Make the responsible choice.

7B+Plastic lids used globally each year

0%PE & PLA in every Good Cup

40%Less storage space vs cup + lid

More Than Packaging

At Agora, we are committed to more than just packaging; we are committed to the planet. The Good Cup isn’t just a product — it’s a statement. Loved by disruptor brands and environmentally conscious cafes globally, this is the choice for those who want to lead, not follow.

The Competitive Edge

Why settle for the status quo? By eliminating the lid, you’re not just reducing waste — you’re streamlining your service and showing your customers that you mean business when it comes to sustainability. Ditch the lid, reduce your carbon footprint, and give your brand the edge it deserves.

Your Brand.
No Lid Required.

The Good Cup offers a 360° canvas for your brand — including the foldable lid. Stand out on the high street with high-impact, custom-printed designs that showcase your commitment to sustainability, right down to the last sip.

Brand the Lid: Print your logo directly onto the foldable top — prime real estate that no traditional cup can offer. Every top-down photo becomes free advertising.

Edge-to-Edge Printing: Full wrap-around designs that eliminate the need for separate branded sleeves.

Vibrant Soy-Based Inks: High-definition printing using eco-friendly, food-safe inks that pop.

Low MOQs: Custom branding available for disruptor startups through to multi-site operations.

Explore Custom Printing

Ready to ditch the lid?

Join the packaging revolution. Upgrade your café's sustainability credentials, stand out from the crowd, and save money on separate lids.

Order Now Contact Sales Team Request a Free Sample

Looking for professional scale or branding?

Bulk Supply
Pallet Pricing & High-Volume Logistics

Custom Printing
Showcase your brand with bespoke designs

Frequently Asked Questions:

Where do you drink from?

The Good Cup has a sip hole in the top just like any other PE/PLA or bagasse lid

Will it leak?

The Good Cup has an aqueous coating creating a watertight bond and the unique folding top will prevent spills.

Does the cup have a plastic lining?

The Good Cup has an aqueous coating and contains no PE or PLA

Do I need a sleeve on the cup?

The Good Cup offers a good level of thermal protection for all milk based hot drinks. We would recommend the use of a sleeve for tea and americano. Our one sleeve fits all 4 cup sizes from 8oz to 22oz

Is the cup hygienic?

The Good Cup can be filled and folded closed without any contact with the drinking area making it a much more hygienic alternative to separate lids

Why is the cup shaped differently?

The Good Cup has been designed to fit the natural shape of your hand and its contoured top creates a more pleasant drinking experience compared to sip through separate lids

How do I add sugar?

On the sip spout cup simple press the central tab marked on the top of the cup, this will unlock the secure top and allow you to lift the flap and add sugar/milk.

For our new open spout cup simply add sugars, milk and stir through the opening used to drink from

Can it be recycled?

The Good Cup is certified as recyclable as paper in the normal dry mixed recycling stream. Please check with your waste collector to confirm they can process it.

Is the cup compostable?

The Good Cup is certified for both home composting and industrial composting. The cup will compost in 6-12 months. As a way to be zero waste why not plant and germinate a seed in the Good Cup filled with soil, then the cup can be planted in the ground where the cup will compost and the plant will thrive.

Can I use it for cold drinks?

The Good Cup is suitable for both hot and cold drinks with the sip hole becoming the straw hole for cold drinks; from iced coffee to cocktails

Can I use the cup for food?

The Good Cup is suitable for food and drink and we have a special vented food cup to prevent dry foods from going soggy.

Can the cup be branded for my business?

Yes. We offer a wide range of branding options printing directly on the cups or in a range of compostable stickers to suit your needs and volume

The lid is
history.

The lid is
history.